Jurnal Ilmiah (international Conference) "the Contribution Of Word Of Mouth And Below The Line Strategy For Purchasing Desicion"

Bandung Techno Park (BTP) is a center for innovation, business incubation, and technology development located within the Telkom University area in Bandung. BTP serves as a bridge between universities, industries, and the government to foster the creation of startups, applied research, and market-ready technology products. Its facilities include coworking spaces, incubation programs, and business mentoring to support Indonesia’s innovation ecosystem.